The top website and online marketing links of the week. First post of 2019! Let’s begin with something that affects most business websites – signup forms. Read about 12 tips for creating better signup forms for your site, including: How many fields to include; Whether to offer some kind of incentive for signing up; How […]
The top website and online marketing links of the week. Do you ever republish your old blog posts? If you don’t, you should consider it. It’s likely there are great old posts that just need a little updating before they’re ready to put in front of newer readers. Recycling old content is often much easier […]
The top website and online marketing links of the week. Are you a stats person? This is just for you! Here is HubSpot’s ultimate list of marketing statistics for 2018 – enjoy! Some of the standouts for me include: 84% of people will not make a purchase if they are dealing with an unsecured website. (Blue […]
The top website and online marketing links of the week. Think your slow-as-a-turtle website isn’t hurting your business? Think again. Google has been looking at page load time since back in 2010, and they use this information when ranking websites. A study from 2016 showed that over 50% of mobile users would abandon a site […]
Here’s a great example of a ‘dark pattern’ I encountered today. Dark patterns are UX (user experience) interactions designed to trick or mislead users. Note the ‘Temporary offer, only 1 left’ in the screenshot here? This is a very typical example of this type of manipulation – trying to make you think you’re going to […]
The top website and online marketing links of the week. Contact pages – not the most exciting topic, right? But so important: getting that user to get in touch with you may be the most critical conversion on your site. Here’s a great post on 25 amazing contact pages that may help you rethink the […]
The top website and marketing links of the week. Need an easy way to manage the auto-posting of your WordPress blog posts to your various social media sites? Here’s a roundup of 10 plugins for social media auto-posting. I use Revive Old Post for republishing old content, and I’ve also used a plugin not on […]
The top website and marketing links of the week. Making sure your customers know you appreciate them is an ongoing and critical task for business owners. Here are some ideas for thanking your customers from Constant Contact. What to do with the old content on your website is another constant question. Here are some good […]
The top website and marketing links of the week. If you find that your WordPress admin dashboard is suddenly running a lot slower – guess what? It’s probably that plugin you installed recently. This post on 14 ways to fix a slow WordPress admin includes a list of 35 plugins known to cause dashboard slowdowns, […]
The top website and marketing links of the week. The frustration of the captcha – you know what I mean. They can stop you like a brick wall, forcing you to to decipher something illegible. Try this post about alternatives to the common captcha, including the lovely honeypot – visible only to bots and not […]