The top website and online marketing links of the week. Done with that boring default WordPress login page? I make a custom one for client projects, and you too can improve both the appearance and security of your site’s login page. Check out this roundup of 16 WordPress login page plugins. Do you use social […]
The top website and online marketing links of the week. First post of 2019! Let’s begin with something that affects most business websites – signup forms. Read about 12 tips for creating better signup forms for your site, including: How many fields to include; Whether to offer some kind of incentive for signing up; How […]
The top website and online marketing links of the week. Do you ever republish your old blog posts? If you don’t, you should consider it. It’s likely there are great old posts that just need a little updating before they’re ready to put in front of newer readers. Recycling old content is often much easier […]
The top website and online marketing links of the week. Are you a stats person? This is just for you! Here is HubSpot’s ultimate list of marketing statistics for 2018 – enjoy! Some of the standouts for me include: 84% of people will not make a purchase if they are dealing with an unsecured website. (Blue […]
The top website and online marketing links of the week. When you change content on your website, do you let Google know about it? I don’t mean a simple change like rearranging a sentence or fixing some grammar errors… more like changing the title of a post, or adding a new section to a services […]
The top website and online marketing links of the week. Think your slow-as-a-turtle website isn’t hurting your business? Think again. Google has been looking at page load time since back in 2010, and they use this information when ranking websites. A study from 2016 showed that over 50% of mobile users would abandon a site […]
This happens about once per week… I’ll make a change for a client in their theme and let them know an issue is fixed. They’ll go take a look and see that the problem appears to still be there. I’ll tell them to clear their browser cache. Either they’ve been through this a hundred times […]
Here’s a great example of a ‘dark pattern’ I encountered today. Dark patterns are UX (user experience) interactions designed to trick or mislead users. Note the ‘Temporary offer, only 1 left’ in the screenshot here? This is a very typical example of this type of manipulation – trying to make you think you’re going to […]
The top website and online marketing links of the week. Contact pages – not the most exciting topic, right? But so important: getting that user to get in touch with you may be the most critical conversion on your site. Here’s a great post on 25 amazing contact pages that may help you rethink the […]
As of September 1, 2018, Colorado-based businesses are affected by a new consumer data privacy law. The new law’s data protection standards are now among the strictest in the US. But the good news is, if you’re already complying with GDPR, the European General Data Protection Rule, it appears that no additional steps will be […]