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Weekly Links Roundup – WordPress and SEO, Google or Facebook Ads, Blogging, Getting Testimonials

The top website and online marketing links of the week. It’s true that WordPress is my favorite CMS (content management system). That doesn’t mean it’s the right CMS for every business. However, WordPress may be one of the best CMS platforms for SEO. Learn what makes WordPress so SEO-friendly and why it may be a…

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Weekly Links Roundup – WordPress Care Plans for Agencies, Landing Page Copy, Link Building Tips, Optimizing LinkedIn

The top website and online marketing links of the week. I’m happy to announce the launch of our new WordPress Care Plans for Agencies at WP Minder (Red Kite’s sister company). If you’re the owner of a WordPress agency struggling with keeping client sites in good working order, or looking to offload your WordPress maintenance,…

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Weekly Links Roundup – 2018 Marketing Statistics, Blogging Benefits, Website Redesigns

The top website and online marketing links of the week. Are you a stats person? This is just for you! Here is HubSpot’s ultimate list of marketing statistics for 2018 – enjoy! Some of the standouts for me include: 84% of people will not make a purchase if they are dealing with an unsecured website. (Blue…

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Weekly Links Roundup – Slow Sites, Black Friday, Improving Conversions, Google Reviews, Blogging

The top website and online marketing links of the week. Think your slow-as-a-turtle website isn’t hurting your business? Think again. Google has been looking at page load time since back in 2010, and they use this information when ranking websites. A study from 2016 showed that over 50% of mobile users would abandon a site…

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Weekly Links Roundup – Email Signatures, Asking for Referrals, Project Launches, Images in Posts

The top website and online marketing links of the week. Ever give much thought to your business email signature? Not for your newsletter – just your everyday email. I have to admit I hadn’t paid much attention to mine in quite a while, but this week a colleague pointed out that I could make that…

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Weekly Links Roundup – Optimize Images, Seasonal Marketing, Dark Patterns, SEO Tools

The top website and marketing links of the week. “Optimize images” is almost always one of the recommendations when testing a slow-loading website. Optimizing means making images no larger (dimensions and resolution) that they need to be for your site to reduce loading time. It also has to do with making them findable in search…

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Weekly Links Roundup – WordPress, Monetization, SEO Wins, Design Trends

The top website and marketing links of the week. Did you know that 30% of the Web now runs on WordPress? Back in 2009 when I was trying to decide which CMS (content management system) platform I should work on mastering, WordPress was one of three or four options. It was a hard choice at…

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Weekly Links Roundup – Outbound Links, Page Quality, Google Reviews, Email Etiquette

The top website and marketing links of the week. I saw an interesting post on the Yoast blog this week called “Do Outbound Links Matter for SEO?” That’s a good question! The answer is yes, they do, but not for the reasons you might think. Follow the link to find out why outbound links matter….

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Weekly Links Roundup – Engagement, One-page Sites, WooCommerce, Trust

The top website and marketing links of the week. If you’re using social media to help promote your business, you probably have found that a lack of engagement from your followers is a very frustrating thing. Here are 10 tips on improving engagement in social media marketing. Considering a redesign of your business site as…

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Weekly Links Roundup – Security, Let’s Encrypt, Competitor Analysis, Selling

The top website and marketing links of the week. Looking to improve security on your site – WordPress or otherwise? This post (not for the tech-averse!) is an overview of 5 technologies you should consider, including Let’s Encrypt SSL certificates. Warning: this is a tech-heavy post and assumes you have advanced knowledge relating to your…

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Weekly Links Roundup – WWW, Tracking Redirects, SEO for Non-profits, Social Media, Typography

The top website and marketing links of the week. To WWW or not to WWW? Ask Yoast answers this question. (Hint: it doesn’t matter). Ever done a print ad campaign and wondered how to track the incoming links? This article explains how to track redirects using Google Analytics and a query string – really easy…

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Weekly Links Roundup – Nonprofit SEO, Content Formatting, Twitter, Color Psych

The top website and marketing links of the week. You know that SEO (search engine optimization) is important if you want to attract traffic. If you’re managing a nonprofit’s website, how do you approach optimizing content? Here’s a guide to dealing with the most important SEO challenges for nonprofits. Check out the home page of…