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Weekly Links Roundup – Email Signatures, Asking for Referrals, Project Launches, Images in Posts

The top website and online marketing links of the week. Ever give much thought to your business email signature? Not for your newsletter – just your everyday email. I have to admit I hadn’t paid much attention to mine in quite a while, but this week a colleague pointed out that I could make that…

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Weekly Links Roundup – Slow WordPress Dashboard, Facebook Marketing, SEO Problems, Trust

The top website and marketing links of the week. If you find that your WordPress admin dashboard is suddenly running a lot slower – guess what? It’s probably that plugin you installed recently. This post on 14 ways to fix a slow WordPress admin includes a list of 35 plugins known to cause dashboard slowdowns,…

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Weekly Links Roundup – Optimize Images, Seasonal Marketing, Dark Patterns, SEO Tools

The top website and marketing links of the week. “Optimize images” is almost always one of the recommendations when testing a slow-loading website. Optimizing means making images no larger (dimensions and resolution) that they need to be for your site to reduce loading time. It also has to do with making them findable in search…

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Weekly Links Roundup – Blogging, Keywords for Blogs, Asking for Google Reviews, Link Text

The top website and marketing links of the week. If you have a business website and are not blogging, why not? Yes, it can be a big time sink. But blogging, for some businesses, is a great way to both grow your website and get more love in Google and other search engines. If you’re…

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Weekly Links Roundup – WordPress, Monetization, SEO Wins, Design Trends

The top website and marketing links of the week. Did you know that 30% of the Web now runs on WordPress? Back in 2009 when I was trying to decide which CMS (content management system) platform I should work on mastering, WordPress was one of three or four options. It was a hard choice at…

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Weekly Links Roundup – Outbound Links, Page Quality, Google Reviews, Email Etiquette

The top website and marketing links of the week. I saw an interesting post on the Yoast blog this week called “Do Outbound Links Matter for SEO?” That’s a good question! The answer is yes, they do, but not for the reasons you might think. Follow the link to find out why outbound links matter….

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Weekly Links Roundup – Engagement, One-page Sites, WooCommerce, Trust

The top website and marketing links of the week. If you’re using social media to help promote your business, you probably have found that a lack of engagement from your followers is a very frustrating thing. Here are 10 tips on improving engagement in social media marketing. Considering a redesign of your business site as…

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Weekly Links Roundup – Holiday Marketing, Local SEO, Blogging, Security

The top website and marketing links of the week. Happy Black Friday! To celebrate (is that the correct term?) here’s a collection of top tips for holiday email marketing from HubSpot and more email tips from Mailchimp. And one more from Constant Contact – how to stand out in an overstuffed inbox. Oops, here’s another one……

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Weekly Links Roundup – Security, Let’s Encrypt, Competitor Analysis, Selling

The top website and marketing links of the week. Looking to improve security on your site – WordPress or otherwise? This post (not for the tech-averse!) is an overview of 5 technologies you should consider, including Let’s Encrypt SSL certificates. Warning: this is a tech-heavy post and assumes you have advanced knowledge relating to your…

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Weekly Links Roundup – Website Problems, Nofollow, Android vs iPhone, Local Competition

The top website and marketing links of the week. I’m on a constant campaign to get my clients to overcome these common problems that hold their websites back. Mobile-unfriendliness, low-quality (or mostly absent) content, free website builders, and lack of trackable conversions are always issues that can be fixed to make your site a more…

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Weekly Links Roundup – WWW, Tracking Redirects, SEO for Non-profits, Social Media, Typography

The top website and marketing links of the week. To WWW or not to WWW? Ask Yoast answers this question. (Hint: it doesn’t matter). Ever done a print ad campaign and wondered how to track the incoming links? This article explains how to track redirects using Google Analytics and a query string – really easy…

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Weekly Links Roundup – Nonprofit SEO, Content Formatting, Twitter, Color Psych

The top website and marketing links of the week. You know that SEO (search engine optimization) is important if you want to attract traffic. If you’re managing a nonprofit’s website, how do you approach optimizing content? Here’s a guide to dealing with the most important SEO challenges for nonprofits. Check out the home page of…