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Friday Link Wrapup – HTTPS, Color in Web Design, Branding

The top website and marketing links for this week. If you still haven’t made the switch to a mobile-friendly website, get ready – Chrome is going to start notifying users of sites that don’t use HTTPS for pages with password or credit card form fields that the site they’re on is not secure in January…

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Friday Link Wrapup – Value of Professional Design, Original Content, Customer Testimonials

The top website and marketing links for this week. First impressions matter – especially online. What does the design of your site say about your business? A lot more than you think! If you look like an amateur, it reduces your credibility. It’s going to be harder for you to convince people of your value, especially if you…

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Friday Link Wrapup – Mobile yet Unfriendly, Security Threats, Marketing Stats

The top website and marketing links for this week. Is your website mobile-friendly (yay!) but ridiculously hard to use on a phone? If that’s the case, you need to read “How to Poison the Mobile User” to understand how your website may be impacting your customers and sales. And then contact me because I can help…

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Friday Link Wrapup – Resigns and SEO, Calls to Action, Email Templates

The top website and marketing links for this week. Your site may be outdated.  It may no longer provide a great experience for users or you may have noticed conversions are decreasing. If you’re at the point where you’re seriously considering a website redesign, you probably already know that the risk of wiping out some of…

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Friday Link Wrapup – Blogging, Email Marketing, Millenials, SEO Tips

The top website and marketing links for this week. I always advise my business clients to consider including a blog in their new or redesigned website. Sure, it can be a lot of work, but most of my clients who do it consistently find it’s worth the effort. If you’re on the fence about whether to…

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Friday Link Wrapup – Website Planning, Social Media, About Us Pages, Homepages

The top website and marketing links for this week. Here’s an interesting take on the planning process for a new website – how to plan your website like you plan your vacations. This post will help you think about your goals, budget, and more. Just getting started on Facebook or Twitter, or looking for more…

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Friday Link Wrapup – Promotions, Millennial Shoppers, Analytics Spam

The top website and marketing links for this week. Need a marketing boost? Quality Logo Products has a monthly grant in which they provide $500 worth of promotional materials from their site to a small business that has a unique story to share. What could you do with all those marketing goodies? A giveaway? Stock your table at a…

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Friday Link Wrapup – Keywords in Domains, Hosting Moves, Online Mistakes

The top website and marketing links for this week. Verisign researchers published some interesting info about keywords in domains in May… their study shows that domains that have keywords matching a given search query received more clicks than those with no keyword. By the numbers: No search keywords in domain: 12.44% click rate 1 search…

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Friday Link Wrapup – Social Media Trends, Push Notifications, Typography Tips, Missed Opportunities

The top website and marketing links for this week. New to social media, or not getting the results you need? Check out these 6 social media trends for 2016 which may help beef up your marketing ROI. If you’re a WordPress user, are you using push notifications to update users instantly? If not, read this…

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Friday Link Wrapup – Hiring a VA, Optimizing Pages, Marketing Fails

The top website and marketing links for this week. Okay, so these first three aren’t website or marketing links, but they might be good for you anyway. I just hired my first VA (virtual assistant), something I probably should have done a few years ago. It felt good, even though right now it’s just a…

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Friday Link Wrapup – Start Here page, media kits, SEO, task manager apps

The top website and marketing links for this week. Clients tell me that figuring out what to write can be one of the hardest things about owning a website. Here’s something that might help: a guide to writing an engaging Start Here page. This is a great idea, it helps new visitors get a quick handle on…

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Friday Link Wrapup – Google Search Console, SSL, Email, To-do Lists

The top website and marketing links for this week. I always set up Google Search Console (formerly Google Webmaster Tools) account for project clients; here’s a basic guide to understanding what it does and how to benefit from it. This is a great post (not too confusing) explaining some of the issues and misconceptions around SSL certificates…