The top website and marketing links of the week. I always encourage clients to display testimonials on their site, if their industry allows them. Testimonials are a great way to influence prospective customers toward purchasing your products or services. And reviews let your customers speak – even if they are not always positive, how you […]
The FCC votes on removing Net Neutrality protections in mid-December. Do you rely on the Internet for your livelihood? Your entertainment? This is how things will change if this vote goes through. Please, if you are concerned at all by this, learn how to contact your representatives and ask them to stand up for a […]
The top website and marketing links of the week. Does your website delight your users? Or does it leave them with a less-than-satisfied feeling? Read this article about UX (user experience) and find out how poorly designed websites are a lot like having a cranky receptionist with a bad attitude. Did you know that Google […]
Do you have an old laptop? Is it slow as the DMV? My old (2010-era) Toshiba Satellite had become horribly sloth-like, taking 5-6 minutes to fully boot to the point where I could connect to wifi. I thought of replacing it, but there was really nothing else wrong with it and laptops are expensive. So […]
One of my clients got an email from Google this week with a warning about his insecure website (a site which does not have an SSL certificate so the URL begins with HTTP instead of HTTPS). Chrome is taking things to the next level (a welcome change as far as I’m concerned) with its drive […]
Studies show that 1/4 of users will abandon a site that takes over 4 seconds to load; the ideal load time is now 2 seconds. Does your site meet that goal? If not, we can help. Our WordPress Performance Tuneup can decrease load times of your site by 20%, 50% or more! You’ll receive a […]
The top website and marketing links for this week. How easy is your site to read? Does it have tiny text that makes it tough for some users? The 12px font size became a norm in the late 1990’s/early 2000’s because Mac OS adopted the 12pt font as its default base size. 9-14px fonts were […]
The top website and marketing links for this week. Verisign researchers published some interesting info about keywords in domains in May… their study shows that domains that have keywords matching a given search query received more clicks than those with no keyword. By the numbers: No search keywords in domain: 12.44% click rate 1 search […]
The top website and marketing links for this week. Creating user personas is something done often when designing a website, but it can also be very useful for business owners. Here are 6 steps to identifying and targeting your ideal customer that walk you through it. Considering a redesign of your site? Before you do it, clarify […]
I read this the other day and found it surprising – here’s the original article on Entrepreneur. the number of small businesses that don’t have websites is about 46%, and 22% of all small businesses said they never planned to get one. That resolve will probably come back to bite them. Even if their business seems […]