The top website and online marketing links of the week. I’m happy to announce the launch of our new WordPress Care Plans for Agencies at WP Minder (Red Kite’s sister company). If you’re the owner of a WordPress agency struggling with keeping client sites in good working order, or looking to offload your WordPress maintenance, […]
The top website and online marketing links of the week. Think blogging is a waste of time? (Hint: it’s not, if you do it with a focus on quality and consistency). Here’s a quick guide on starting a blog for business and why it really does matter if you’re trying to make your website the […]
The top website and online marketing links of the week. Sometimes, convincing clients (especially new ecommerce site owners) that they need to invest in high-quality photography for their site falls on deaf ears. And that’s a shame, because great photos are critical for ecommerce sites; the quality of your images reflects the quality of your […]
The top website and online marketing links of the week. Do you ever republish your old blog posts? If you don’t, you should consider it. It’s likely there are great old posts that just need a little updating before they’re ready to put in front of newer readers. Recycling old content is often much easier […]
The top website and online marketing links of the week. When you change content on your website, do you let Google know about it? I don’t mean a simple change like rearranging a sentence or fixing some grammar errors… more like changing the title of a post, or adding a new section to a services […]
Using photos in your posts is important – it helps the user get a better feel for your subject matter. Plus it’s also good for Google Search if you name and attribute the image correctly (learn how to do that in this post from Yoast on Image SEO). But you may think you have to […]
The top website and online marketing links of the week. Ever give much thought to your business email signature? Not for your newsletter – just your everyday email. I have to admit I hadn’t paid much attention to mine in quite a while, but this week a colleague pointed out that I could make that […]
The top website and marketing links of the week. Making sure your customers know you appreciate them is an ongoing and critical task for business owners. Here are some ideas for thanking your customers from Constant Contact. What to do with the old content on your website is another constant question. Here are some good […]
The top website and marketing links of the week. About Us pages can be tough. Usually they’re an afterthought – add a bit of history about your company, maybe a mission statement… but it shouldn’t be this way. The About Us page is an opportunity for people to get to know both your business and […]
The top website and marketing links of the week. I’m on a constant campaign to get my clients to overcome these common problems that hold their websites back. Mobile-unfriendliness, low-quality (or mostly absent) content, free website builders, and lack of trackable conversions are always issues that can be fixed to make your site a more […]