The top website and online marketing links of the week. Ever really think about using images in your email newsletter? And what kind of an impact those images might have? If not, take a look at this post about images in email marketing, you might learn a thing or two about selecting and using them…
The top website and online marketing links of the week. When you own a WordPress website, are you aware that updates and maintenance are all on you? If you don’t do it, you’re increasing the risk to your site from hacking, malware, and loss of functionality due to old plugins, themes, or server software. Websites…
The top website and online marketing links of the week. Here’s an easy performance win – implement lazy loading on your site. Lazy loading means not loading images that are off-screen; they eventually load when the user scrolls down to them. Learn more about lazy loading and here’s the plugin I like for this task…
The top website and online marketing links of the week. First post of 2019! Let’s begin with something that affects most business websites – signup forms. Read about 12 tips for creating better signup forms for your site, including: How many fields to include; Whether to offer some kind of incentive for signing up; How…
The top website and online marketing links of the week. When you change content on your website, do you let Google know about it? I don’t mean a simple change like rearranging a sentence or fixing some grammar errors… more like changing the title of a post, or adding a new section to a services…
The top website and online marketing links of the week. Think your slow-as-a-turtle website isn’t hurting your business? Think again. Google has been looking at page load time since back in 2010, and they use this information when ranking websites. A study from 2016 showed that over 50% of mobile users would abandon a site…
The top website and marketing links of the week. For clients starting an ecommerce site, one of the biggest questions I hear is “how do I deal with taxes?” It’s been a moving target for a long time. WooCommerce has recently started offering integrated automatic sales tax calculations, which might be a very helpful thing….
The top website and marketing links of the week. If you’ve considered deleting your Facebook account, but can’t bring yourself to do it for one reason or another (like if you use it for your business, for example), there are still things you can do (probably? maybe?) to improve the security of your account. Take…
The top website and marketing links of the week. Happy Black Friday! To celebrate (is that the correct term?) here’s a collection of top tips for holiday email marketing from HubSpot and more email tips from Mailchimp. And one more from Constant Contact – how to stand out in an overstuffed inbox. Oops, here’s another one……
If you think it doesn’t matter where you host your business website, think again. Cheap shared hosting is not a bargain when slow loading times can be costing you customers and conversions. Check out our post on hosting and performance here. When it comes to optimizing your site pages or posts, you don’t want to waste…
The top website and marketing links for this week. This should inspire you – read how one small business made $67k off one Cyber Monday email last year (I can hear those cogs turning now…). The science of Instagram – what types of photos and descriptions get the most likes. Did you know that photos dominated by…
The top website and marketing links for this week. Do you use email for promoting your business? Here are 29 Reasons to Use Email Marketing (As Told by Small Business Owners). A high-quality and useful regular email delivery helps keep your company at the top of your customers’ minds. If you manage an ecommerce website, this is especially…