Red Kite Creative

SEO

Weekly Links Roundup – WordPress and SEO, Google or Facebook Ads, Blogging, Getting Testimonials

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The top website and online marketing links of the week. It’s true that WordPress is my favorite CMS (content management system). That doesn’t mean it’s the right CMS for every business. However, WordPress may be one of the best CMS platforms for SEO. Learn what makes WordPress so SEO-friendly and why it may be a good fit for your business if search engine optimization is important to you. If you’re considering advertising your business on social media, you have some big questions to answer. One of them may be where to advertise. Are Google Ads or Facebook Ads better for… Continue Reading

Weekly Links Roundup – Banner Ads, Blogging Ideas, VPN, Favicons

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The top website and online marketing links of the week. Don’t know if you noticed, but if you logged in to your WordPress site in the last day or two and are using Yoast SEO, you would have seen a great big irritating animated banner advertising Yoast’s black Friday sale. There were so many complaints and so much pushback, they actually apologized and released a new version of Yoast SEO minus the ad. (WP Minder users, you’ll get this update on Monday!). Please think about the impact banners and popups have on your users, this one is a good example… Continue Reading

Weekly Links Roundup – WordPress History, Domain Names, Tracking Clicks, Product Photos

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The top website and online marketing links of the week. I know it’s been a long time (about 6 weeks!) since the last post. Today’s post I hope brings an end to that unplanned break. It’s been a crazy summer that included a death in the family, a broken elbow and hand, a sad lack of paddle boarding, and a badly-needed vacation. But now that things have settled down, I plan to get back to weekly blogging (or thereabouts). Just for fun – here is the history of WordPress in 4 minutes. If you’re a long-time WordPress user, you’ll get… Continue Reading

Weekly Links Roundup – WordPress Resources for Beginners

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The top website and online marketing links of the week. Are you brand new to WordPress? Or considering moving to WordPress but not sure if you’ll be able to get the hang of using it? Don’t worry! Today’s post is all about resources for WordPress newbies. First is the user manual – WordPress doesn’t come with one, but there’s a great alternative in Easy WP Guide. It’s free, it gets updated frequently (unlike a real book) and is easy to read and use. Just don’t print it – it’s big and it updates too often to make that worth your… Continue Reading

Weekly Links Roundup – New Business Location, URL Shorteners, Small Businesses Without Websites

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The top website and online marketing links of the week. Adding a new brick-and-mortar location to your small business empire can be very exciting! But even though you’ll probably remember to update your website with your new location’s information, you might not remember to edit your Google My Business local search listing. Here’s a guide to understanding how opening a new business location can impact your local search strategy. Not using Google My Business? Even if you don’t have a physical location, it still matters for most businesses! We can help get you set up. If you use Google URL… Continue Reading

Weekly Links Roundup – WordPress Care Plans for Agencies, Landing Page Copy, Link Building Tips, Optimizing LinkedIn

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The top website and online marketing links of the week. I’m happy to announce the launch of our new WordPress Care Plans for Agencies at WP Minder (Red Kite’s sister company). If you’re the owner of a WordPress agency struggling with keeping client sites in good working order, or looking to offload your WordPress maintenance, please check out that link – maybe we can help each other out! Writing great copy that engages readers can be hard. Here’s a list of top 10 tips for writing landing page copy that converts (makes users buy, sign up, or do whatever it… Continue Reading

Weekly Links Roundup – Old Redirects, Nonprofit Sites, Calls to Action, Hacked Sites

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The top website and online marketing links of the week. When is it safe to remove old redirects within your site? The answer may surprise you – it could be ‘never.’ Learn how to judge if it’s okay to remove that old redirect or not. Do you have a nonprofit website? If you do, this post is for you! Read about the 10 features every nonprofit site should have, including: Ways to donate or become a supporting member Members-only content Clear calls-to-action to get people to join or donate If you recruit volunteers, easy access to volunteer info Check out… Continue Reading