The top website and marketing links of the week. Do you know your website’s bounce rate? It’s a metric you can find in Google Analytics or other analytics software, and it measures the number of visitors who come to a page on your site but then leave before visiting any other pages. You could have…
If you’ve considered blogging as part of your business marketing efforts, but never had the time or weren’t sure how to actually do it, our new done-for-you blogging service is just for you! Blogging is good for business. It can: Drive more traffic to your website. Ensure potential customers that you are an active, engaged…
Earlier this week, a client expressed concern about losing search engine result rankings if they made the switch from HTTP to HTTPS. They’d been told that making this move can result in big rankings losses for 6-7 months, and I was pretty sure that was not the case. But it really depends – making this…
The top website and marketing links for this week. If your company were a couch, what kind of couch would it be? Find out here and see if your website and marketing collateral reflects your choice – or doesn’t. If you have a large and/or very busy ecommerce site and have been wary about moving to…
The top website and marketing links for this week. If you’re getting ready to launch a new or overhauled site for your business, here’s a handy list of 20 SEO items to check off your list prelaunch. This includes important things like: Checking the history of your domain if it’s new to you for past…
The top website and marketing links for this week. Are you one of those business owners who gets a big happy rush when you see your site traffic increasing? And feel deflated when things are in a downturn? This post is for you! Learn 10 ways to get out of an SEO traffic slump. One…
The top website and marketing links for this week. This problem cropped up just last week. A client had a few videos that he wanted to self-host, rather than use a third-party video hosting service like YouTube or Vimeo. As expected, loading time was slow, there were frequent crashes and stalls, and on mobile the…
The top website and marketing links for this week. If you’ve been thinking about starting a business blog, good for you! It can be a big help in improving and maintaining good search engine rankings. If you’re not sure where to start, here are 12 essential resources for becoming a (better) blogger. The most obvious…
If you think it doesn’t matter where you host your business website, think again. Cheap shared hosting is not a bargain when slow loading times can be costing you customers and conversions. Check out our post on hosting and performance here. When it comes to optimizing your site pages or posts, you don’t want to waste…
Even if you’re not ready for a brand new website, there are some things you can do for your existing site to give it a quick makeover for 2017 – both customer-facing and behind the scenes. 1. Install an SSL Certificate This is becoming really important – Google has even made it one of its search result…
Happy holidays, if you’re celebrating something this weekend… The top website and marketing links for this week. Food for thought as we come to the beginning of a new year – thinking about your business in light of these five constraints will probably be an eye-opener. A current (2016) guide to on-page SEO for small business…
The top website and marketing links for this week. Still clinging to that old website that isn’t mobile-friendly? Techcrunch reports that yesterday was the biggest shopping day on Thanksgiving ever – $1.15 billion in sales by 5pm. And 54% of visits – $449 million of sales – of that was on smartphones and tablets. Do…