The top website and online marketing links of the week. Here’s an easy performance win – implement lazy loading on your site. Lazy loading means not loading images that are off-screen; they eventually load when the user scrolls down to them. Learn more about lazy loading and here’s the plugin I like for this task […]
The top website and online marketing links of the week. Think blogging is a waste of time? (Hint: it’s not, if you do it with a focus on quality and consistency). Here’s a quick guide on starting a blog for business and why it really does matter if you’re trying to make your website the […]
The top website and online marketing links of the week. Sometimes, convincing clients (especially new ecommerce site owners) that they need to invest in high-quality photography for their site falls on deaf ears. And that’s a shame, because great photos are critical for ecommerce sites; the quality of your images reflects the quality of your […]
The top website and online marketing links of the week. Done with that boring default WordPress login page? I make a custom one for client projects, and you too can improve both the appearance and security of your site’s login page. Check out this roundup of 16 WordPress login page plugins. Do you use social […]
The top website and online marketing links of the week. Do you ever republish your old blog posts? If you don’t, you should consider it. It’s likely there are great old posts that just need a little updating before they’re ready to put in front of newer readers. Recycling old content is often much easier […]
The top website and online marketing links of the week. Are you a stats person? This is just for you! Here is HubSpot’s ultimate list of marketing statistics for 2018 – enjoy! Some of the standouts for me include: 84% of people will not make a purchase if they are dealing with an unsecured website. (Blue […]
The top website and online marketing links of the week. Think your slow-as-a-turtle website isn’t hurting your business? Think again. Google has been looking at page load time since back in 2010, and they use this information when ranking websites. A study from 2016 showed that over 50% of mobile users would abandon a site […]
The top website and marketing links of the week. The frustration of the captcha – you know what I mean. They can stop you like a brick wall, forcing you to to decipher something illegible. Try this post about alternatives to the common captcha, including the lovely honeypot – visible only to bots and not […]
The top website and marketing links of the week. If you run an ecommerce site, you’re probably interested in increasing conversions, right? Here is a post about the 13 things your ecommerce pages need to do just that – get more sales. The GDPR (General Data Protection Regulation) is coming up quickly. Learn how to […]
The top website and marketing links of the week. If you have a business website and are not blogging, why not? Yes, it can be a big time sink. But blogging, for some businesses, is a great way to both grow your website and get more love in Google and other search engines. If you’re […]