The top website and marketing links for this week.
How does your website look in a phone? Is it a breeze to use, with easy to understand navigation and a clear call to action helping users do what you want them to do? Or is it embarrassing – it looks just like a miniature version of your site on a desktop, and so can’t be read without zooming way in?
It’s 2016. More than half of all web searches are done on phones and other mobile devices. If your site still isn’t mobile-friendly, you’re just shooting yourself in the foot – and potentially missing out on more than 50% of your audience.
If you haven’t checked your site in a phone lately, take Google’s free mobile-friendly test here. It may be an eye-opening experience.
If you’re a blogger (or are trying to be a better blogger) this post is for you – learn how to double your writing productivity by single-tasking. I used to think I was awesome at multi-tasking, but that’s not really true. I’m so much better at every work task when I cut out the distractions, ignore email, and sometimes go to a new place (like this coffee shop I’m sitting in as I write this) where I can zone in completely on writing. I’ve been doing this for about 6 weeks now, taking some time out every Thursday to write, and it’s really paying off in the number of new connections and follows on social media.
Speaking of single-tasking… I’ve been using a Pomodoro timer for years. The Pomodoro technique is about focusing hard on a single task for 25-minute shots with 5-minute breaks – you can read more about it here, and also see a selection of timers for desktops and phones. I like Focus Booster myself. Give one of these a try, and see if it doesn’t improve the way you work.
Finally, a broken tote bag. I have so many of these bags collected from stores and events, but this is the first one I’ve seen with a corrupted image…