The top website and online marketing links of the week. Selling online? Check out this detailed post on how to write a good product description. A persuasive product description might be the very last chance you have to convince a potential customer to buy – just like high-quality photos are critical for ecommerce sites, so are well-written product descriptions. Here’s an interesting post about button design that I found when working on a new theme this week. Have you ever thought about the differences between rounded vs. sharp-angled buttons – especially if you use a plugin for creating lots of… Continue Reading
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Weekly Links Roundup – Blogging for Business, Mompreneurs, Favicons, Design
The top website and marketing links for this week. I still believe in blogging for business (see, I’m doing it right now!). For my business clients I almost always recommend they consider blogging if they need to establish their expertise; share info about events and projects they’ve participated in; teach their customers or potential customers something new; or improve their search engine rankings (not the *reason* to blog, but an important potential benefit of doing it). Learn more about why blogging for business still matters. Are you a mompreneur? Then this link is for you! Learn how to grow your… Continue Reading
Weekly Links Roundup – Branding, Ecommerce, Blacklisting, SEO Meta Descriptions
The top website and marketing links for this week. If your company were a couch, what kind of couch would it be? Find out here and see if your website and marketing collateral reflects your choice – or doesn’t. If you have a large and/or very busy ecommerce site and have been wary about moving to WordPress because of some of the things you might have heard about its capabilities, check out this post about WordPress ecommerce myths. It just might put your worries to rest! Learn how to get blacklisted by Google. No – not really. Learn about the things… Continue Reading