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trello

Weekly Links Roundup – Thanking Customers, Old Content, Too Many Choices, Trello

July 20, 2018 by Debbie Campbell

The top website and marketing links of the week.

Making sure your customers know you appreciate them is an ongoing and critical task for business owners. Here are some ideas for thanking your customers from Constant Contact.

What to do with the old content on your website is another constant question. Here are some good ideas for dealing with old content from Yoast. Don’t forget that you shouldn’t just delete an old post – if the old post has good-quality links pointing to it and you have a new post that fills the shoes of the old one, you’ll need to add a 301 redirect from the old post to the newer one; or if you just really want to delete that old content forever make sure you read the part about 410 Gone.

Is your site cluttered? Does the user who arrives on the home page have any clue what they should do next? Sometimes the problem with a design is not a lack of direction, but too many choices! Studies show that the more choices a user is given, the less likely they are to get to a conversion. Learn about how to both simplify and group user choices for better results.

Finally… a non-marketing link but one that could be of great benefit to your business. Trello is one of my favorite tools; I use it for project management and my clients tend to like it because it’s so intuitive and easy to use. It’s very flexible and it’s an ideal tool for implementing the Kanban methodology from Toyota. However, it can also be used for customer support, and here’s how to do that.

 

Filed Under: Productivity, Web Design, Website Content, Website Usability, Establishing Trust Tagged With: trello, ux, customers, too many choices, kanban

Friday Link Wrapup – Font Size, Popups, Twitter, Trello

October 14, 2016 by Debbie Campbell

The top website and marketing links for this week.

How easy is your site to read? Does it have tiny text that makes it tough for some users? The 12px font size became a norm in the late 1990’s/early 2000’s because Mac OS adopted the 12pt font as its default base size. 9-14px fonts were common during this period. By 2011, though, 16px had been adopted by most web designers as a good minimum size. Today, we’re starting to see sites with font sizes of 20px and more. Learn more about trends in font sizes here.

Do you hate popups? Do you use them on your own site anyway? In light of Google’s recent announcement that they’ll begin penalizing sites that use intrusive popups that make it harder to get to content, here’s a good review of the current state of popups and their pros and cons.

If you’re thinking about using Twitter as part of your business marketing, here’s a guide to getting started.

Finally, if you’re a fan of Trello (I am, I use it to manage my projects and weekly business task list), you may not know about Card Repeater, a power-up tool that lets you create new cards automatically for recurring tasks.You can set up new cards to appear at any time interval. Learn more about Card Repeater.

Filed Under: News, Productivity, Social Media, Web Typography, Website Content Tagged With: popups, web font sizes, twitter for business, trello

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