testimonials

The top website and marketing links of the week. I always encourage clients to display testimonials on their site, if their industry allows them. Testimonials are a great way to influence prospective customers toward purchasing your products or services. And reviews let your customers speak – even if they are not always positive, how you […]

Handshake

Do you request testimonials from your clients? If you don’t, you probably should. Recommendations from satisfied customers are a very compelling way to demonstrate the good qualities of your services or products.  Asking for them may be awkward at first, but believe me, it’s worth the effort and it gets easier. Promise them something in […]