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woocommerce

Weekly Links Roundup – Engagement, One-page Sites, WooCommerce, Trust

February 9, 2018 by Debbie Campbell

The top website and marketing links of the week.

If you’re using social media to help promote your business, you probably have found that a lack of engagement from your followers is a very frustrating thing. Here are 10 tips on improving engagement in social media marketing.

Considering a redesign of your business site as a one-page website? Learn about the pros and cons of this popular trend. One important thing to also consider is SEO. If you’re depending on Google Search to gain new customers, a multi-page site will offer many more opportunities to be found. Learn about single-page sites and SEO.

If you’re thinking about starting up an online store and selling products (real or digital), WordPress might be a great platform to build on – it often is for startup sellers. And if you’re thinking WordPress, you should also be thinking WooCommerce. I read last night that over 40% of all online stores are now powered by WooCommerce; that’s an astounding number, but one of the reason is that WooCommerce really is easy to use for new businesses. It’s true it can become complex especially if you have custom functionality or many addons plugins, but the basics are easy. Here’s a tutorial in getting started with WooCommerce.

Finally… Always a concern, but especially if you’re selling online, is the matter of trust. Does your website inspire trust? Is it clean, professional, and using HTTPS for the safety of your buyers? Or is it cluttered, full of spelling and grammar errors, and compromising safety with HTTP? Here are 11 reasons why users won’t trust your site, and may do business elsewhere. Fix them ASAP.

 

Filed Under: Ecommerce, SEO, Social Media, Web Design, Plugins Tagged With: ecommerce, seo, social media, tutorial, woocommerce, trust, engagement, one-page website

Just Finished a WooCommerce Course…

March 22, 2015 by Debbie Campbell

I have a lot of clients using WooCommerce, a very popular ecommerce plugin for WordPress. I’ve learned a lot about WooCommerce (especially the backend!) by working on clients’ websites, but I knew a bit less about all the details of setup and daily usage than I liked. So I found a WooCommerce class on lynda.com…

If you have a WooCommerce store and are not yet what you would consider to be an ‘expert’ at using it, this is very good course. I found that I was pleasantly up to date on most of the topics, but I did learn some very useful things that will help me when working with clients using this cart in the future.

Here’s an overview of the main topics:

  1. Introduction (what you need to know before taking the course)
  2. Getting started (about WooCommerce)
  3. Setting Up Shop with WooCommerce (installation and settings)
  4. Setting Up Payment Gateways (payment options and using Paypal or Stripe)
  5. Setting Up Shipping Options (shipping methods)
  6. Adding Products (new products, variations, digital products and reviews)
  7. Customizing Your Store (front page, sidebar and category layout)
  8. Managing Sales (managing orders, reports and coupons)
  9. Conclusion (where to go next)

Taking a class like this is a great way to feel much more in control of your cart and ecommerce website.

Need more convincing? Use this link and you’ll get 10 free days of access to lynda.com.

Need help with your WooCommerce site?

Looking for a custom website to complement your online store? Or help with customizing WooCommerce? I’m here to assist! Get in touch today.

Filed Under: Ecommerce, Training Tagged With: class, course, woocommerce

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