Weekly Links Roundup – WordPress Performance, Marketing Plan, Text on Images, Email Lists
The top website and marketing links of the week.
WordPress performance can be a hard thing to get your head around – there are a lot of factors that play into page loading time. If you’re willing to try to tackle a slow-loading site on your own, this checklist of 19 ways to speed up WordPress may help.
Are you a freelancer or solo entrepreneur? If you are, you have to be your own marketing team (as well as wearing every other hat) and mastering your marketing may seem like an impossibility. Here’s a nice post that describes a simple, effective inbound marketing plan for solo business owners that might be just what you need.
Earlier this week I was Googling for ideas on text overlays for hero images and found this post which might help you too if you’re creating your own graphics.
Finally… email marketing still provides one of the highest ROI (return on investment) for any marketing method. If you don’t have an email list, it’s time to start one! Here’s info on why with email lists, bigger is better.