writing web content

If you own a website, you’ve more than likely heard the phrase “content is king” more times than you can count in the last couple of years. It’s never been more true than it is right now.  Old-school SEO tactics (even white-hat ones) that used to give sites a leg up in Google search results are no longer cutting it after the Google Penguin update, designed to reduce the number of spammy search results. Google is much more interested in providing a searcher with a high-quality result now, meaning content that’s relevant to their search terms. Google puts value on… Continue Reading