The top website and online marketing links of the week.
Sometimes, convincing clients (especially new ecommerce site owners) that they need to invest in high-quality photography for their site falls on deaf ears. And that’s a shame, because great photos are critical for ecommerce sites; the quality of your images reflects the quality of your products. And displaying poor-quality images speaks volumes about your business; if you don’t care about the photos, do you actually care about the products themselves? Learn more about why it’s so important to have high-quality imagery.
New research on customer satisfaction with websites shows that 39% of users will think twice about using an outdated website. Do you update your site content on a regular basis? Does your site look fresh and provide the latest info about your business? If not, you may want to take a look at this.
If you don’t have a brick-and-mortar store but instead run a service-area business (like a web design studio!) this is just for you: Google My Business is rolling out a new setup process that’s more friendly to us service-area companies.
If you’re a veteran blogger, trying to be a better blogger, or even just getting started in blogging, this post might be helpful. It’s the result of a survey of 1,000 other bloggers and might teach you some new tricks to make your own efforts more effective and efficient. Check out 5 lessons you can learn from 1,000 bloggers.
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