Beyond the Brochure wanted to market their exclusive, behind-the-scenes videos to auto dealers and needed a platform to make it happen. We helped them find and get set up with the Brightcove video marketing service, which allows them to control placement of videos and track plays. Then we integrated Brightcove sample videos into their site’s Library.
We also set up forms for registration and video ordering, and a private section of the website where registered dealers can log in to view their purchased videos and either download the code snippet or get the link to place on their own dealership website. WordPress makes managing dealers and their private pages relatively easy.