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Weekly Links Roundup – Thanking Customers, Old Content, Too Many Choices, Trello

The top website and marketing links of the week. Making sure your customers know you appreciate them is an ongoing and critical task for business owners. Here are some ideas for thanking your customers from Constant Contact. What to do with the old content on your website is another constant question. Here are some good…

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Weekly Links Roundup – UX, Google and Trust, Scene Generators

The top website and marketing links of the week. Does your website delight your users? Or does it leave them with a less-than-satisfied feeling? Read this article about UX (user experience) and find out how poorly designed websites are a lot like having a cranky receptionist with a bad attitude. Did you know that Google…

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Weekly Links Roundup – Site Structure, CRMs, Membership Sites

The top website and marketing links for this week. Starting your website off with a solid site structure (or Information Architecture if you want to get a bit more technical) is important and usually not too hard to do. But keeping that structure as your site grows can be more difficult – check out those…

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Friday Link Wrapup – Mobile yet Unfriendly, Security Threats, Marketing Stats

The top website and marketing links for this week. Is your website mobile-friendly (yay!) but ridiculously hard to use on a phone? If that’s the case, you need to read “How to Poison the Mobile User” to understand how your website may be impacting your customers and sales. And then contact me because I can help…

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Quick Poll: Smartphone Users’ Behavior on Sites That Aren’t Mobile-Friendly

I’d really appreciate your answer to this one-question poll! It will help me better answer clients when they say ‘I don’t need a mobile-friendly site – do I?’ or ‘in my industry it doesn’t matter if my site works well on phones.’ EDIT: The poll is closed – the results were: 48% said they leave a…

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Don't frustrate your customers into leaving before they pay you

A really irritating experience with an online retailer today inspired this quick post – here are a few things that happened when I tried to check out, and what you can do to avoid these problems with your own online checkout process. The organization used an outside vendor to sell tickets to an event. That’s…

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Slow is bad.

If waiting for your own business website to open is mildly irritating to you, magnify that feeling by about 10x to understand how visitors and customers  view any delays. I recently worked on a site that was build on my production server (a dedicated server), with extremely fast load times. Once the project was complete…