The top website and marketing links of the week. It’s common for clients to make assumptions about mobile design (users never scroll; I have to cut back on content for phones). But many of them just aren’t true! Learn about mobile design myths and how to go beyond them to provide a truly useful and […]
The top website and marketing links of the week. I’m on a constant campaign to get my clients to overcome these common problems that hold their websites back. Mobile-unfriendliness, low-quality (or mostly absent) content, free website builders, and lack of trackable conversions are always issues that can be fixed to make your site a more […]
The top website and marketing links of the week. Is your business late to jump on the social media bandwagon? Are you unsure if or how social media can help your business? This post is for you – learn 3 ways that social media can help drive business growth. I’m in the process of convincing […]
The top website and marketing links for this week. Still clinging to that old website that isn’t mobile-friendly? Techcrunch reports that yesterday was the biggest shopping day on Thanksgiving ever – $1.15 billion in sales by 5pm. And 54% of visits – $449 million of sales – of that was on smartphones and tablets. Do […]
The top website and marketing links for this week. Is your website mobile-friendly (yay!) but ridiculously hard to use on a phone? If that’s the case, you need to read “How to Poison the Mobile User” to understand how your website may be impacting your customers and sales. And then contact me because I can help […]
The top website and marketing links for this week. How does your website look in a phone? Is it a breeze to use, with easy to understand navigation and a clear call to action helping users do what you want them to do? Or is it embarrassing – it looks just like a miniature version […]
I’d really appreciate your answer to this one-question poll! It will help me better answer clients when they say ‘I don’t need a mobile-friendly site – do I?’ or ‘in my industry it doesn’t matter if my site works well on phones.’ EDIT: The poll is closed – the results were: 48% said they leave a […]
This week I heard something from a few business owners I know that surprised me. I’d mentioned Google’s new use of mobile-friendliness as a ranking factor in search engine results, which is going to begin on April 21. The response was basically: “I don’t see why I should be forced to pay to update my […]
Is your website mobile-friendly? If not, this news might make you reconsider that. On April 21, Google will start using mobile-friendliness (or responsiveness) as one of its ranking factors in search results. This is a natural addition given that the number of users using mobile surpassed desktop users in early 2014. How might this change […]
This is a question I’m hearing more frequently from clients these days. Most of my clients who have older websites are curious – do they even need to be responsive? More and more my answer is ‘yes,’ for just about any type of business. The growth in mobile phone use for Web (browsing and apps) […]