WordPress consulting
Not really a ‘new’ service, since I do it all the time… but a different way to package it. WordPress is free and is easy to use out of the box – but it’s also very flexible. You probably want to do more than just edit and add pages and posts, but how exactly do [...]
Two new WordPress sites launched
In the past two weeks Red Kite has launched two new sites: Beyond the Brochure (http://www NULL.beyondthebrochure NULL.net) and Reduce-My-Property-Taxes.com (http://www NULL.reduce-my-property-taxes NULL.com/). Both are WordPress sites with custom themes, and both include some custom development work: Beyond the Brochure has embedded videos from Brightcove that play in a custom lightbox; Beyond the Brochure has [...]
When a client goes above and beyond
One of my clients earlier this year had request three matched sets of HTML templates so that she could use them to revise three websites for her employer. This client was just learning HTML and had a lot of questions and a lot of requirements; and did an enormous amount of upfront research. I don’t [...]
Why a proprietary CMS is rarely a good investment for small and medium businesses
You’re looking for a new website – and a new design/development company. As you’re interviewing potential companies, many of them will probably talk to you about content management systems (CMS). Most companies will probably talk to you about open source CMS – these are the popular platforms like WordPress, Drupal, Joomla and many other less-well-known [...]
CSU Environmental Learning Center
The Colorado State University Environmental Learning Center came to Red Kite looking for help with a few things: A website that was standalone, not lost amid the larger site run by Warner College; A way to accept online payment for registration and membership without going off-site; A site where they could have their own unique [...]
Green Drake Photo
Fort Collins photographer Ralph Smith (http://www NULL.greendrakephoto NULL.com) wanted a site for selling and showing off his work. We used WordPress and the commercial Shopp ecommerce plugin to create a product-based website that’s easy for him to update and grow. We used one of Ralph’s images as a background photo that resizes with the browser, [...]
Staying focused on the reasons you blog for your business
I read a great post this morning from the Marketing Executives Network Group (http://www NULL.mengonline NULL.com); sometimes it’s hard to keep those blogging basics in focus and you need a little reminder. Here are what MENG considers the most critical questions for business bloggers: What’s the purpose of the blog? Who is the audience? Do [...]
Getting more out of Google Analytics
I install Analytics tracking code on all sites from Red Kite, yet I know that most clients never go past the dashboard to see what’s going on. Here’s a great set of references for beginning Google Analytics users (http://blog NULL.kissmetrics NULL.com/50-resources-for-getting-the-most-out-of-google-analytics/).
New Site Launch: Fort Collins Baseball Club
Fort Collins Baseball Club (http://www NULL.fortcollinsbaseballclub NULL.org/) approached Red Kite with a need for a complete overhaul of the design and code for this well-established ASP-based site. When we examined the code, we found an enormous old Javascript-powered image rollover menu that accounted for hundreds of lines on every page. Ack! We created a new [...]
Two Low-cost Ways to Accept Credit Cards On Your Website
If you’re not already accepting credit cards on your website, here’s a quick review of two reasonably-priced payment solutions. Paypal Website Payments Standard If you definitely want to take Paypal as well as credit cards and don’t mind customers going to the Paypal site to enter billing info, then go with Paypal Website Payments Standard. [...]

